SEO · Technical · Content · Local · AI search

Ads stop when you stop paying. SEO keeps going.

We build organic traffic that compounds — fixing what holds your site back, then earning the rankings, map spots and AI citations your competitors are paying for.

Get a free SEO audit → Where you'll show up

Organic traffic · 12 months · example client

+184%

Local services · London

Month 1 Technical fixes Month 3 Service pages live Month 6 Page one for 120 terms Month 12 412 keywords in the top 10

Jan Mar May Jul Sep Nov Dec

+184% Organic traffic in 12 months · example client

412 Keywords in Google's top 10

61 → 94 Site health score in the first six weeks

100% White-hat. Google Search Essentials compliant

— 01 · Three places to win

Search has changed. So has ranking.

Blue links, the map and AI answers each have their own rules. We work on all three.

≡

Organic results The classic top ten

⌖

Map pack Local searches

✦

AI Overviews Cited in the answer

Settings Tools

About 891,000,000 results (0.38 seconds)

A amazon.comhttps://www.amazon.com

amazon.com | Great Prices | Best Deals

Discover Great Prices, Top Brands, and Everday Deals. Shop Electronics, Fashion, Daily Needs & More at Unbeatable Prices.

Rating for amazon.com: 4.1 · 1,478 reviews · Email reply time: 5 hours

Mobiles and Accessories

Up to 40% off on Smartphones Up to 12 Months No Cost EMI

Top Deals on Electronics

Laptops, Headphones, Tablets & More No Cost EMI, Top Brands

Amazon Fashion & Beauty

Up to 60% off Top-Rated Brands Deals on Latest Styles & Trends

Deals on Home & Kitchen

Up to 80% off No Cost EMI, Top Brands

Deals on Everyday Needs

Up to 50% off Extra 10% off with Coupons & More

F Flipkarthttps://www.flipkart.com

Flipkart.com – Online Shopping Site for Mobiles, Electronics & More

Online shopping site in India with over 15 crore products across mobiles, fashion, electronics and home. Free shipping and cash on delivery available.

Won with · relevance and authority Titles people click, pages Google trusts.

✓ Pages matched to real search terms

✓ Review stars and FAQs via schema

✓ Links earned from relevant sites

Settings Tools

About 61,200,000 results (0.36 seconds)

Foundations first. Then build up.

Each layer depends on the one below it. Skip the foundations and nothing above them holds.

AI visibility 05

Authority and links 04

Content 03

On-page and schema 02

Technical SEO 01

Technical SEO Crawling, indexing, speed, redirects and Core Web Vitals — so Google can find and read every page.

On-page and schema Titles, headings, internal links and structured data that make each page's purpose obvious.

Content Service pages, guides and topic clusters written from real experience, for real questions.

Authority and links Digital PR and earned links from relevant, reputable sites. Never bought.

AI visibility Entity and answer signals that get your brand cited in AI Overviews and assistants.

— 03 · The keyword map

Every search gets a page.

We group keywords by what the searcher wants, then build the one page that answers it best. Example: a London plumber.

Intent Example search Monthly Difficulty Page we build

Learn why is my boiler losing pressure 2,900 Guide + booking link

Learn how much does a new boiler cost 4,400 Price guide

Compare best plumbers in islington 880 Area page + reviews

Buy emergency plumber london 6,600 Service page + call button

Buy boiler repair near me 9,900 Map pack + service page

— 04 · The first year

Twelve months. What happens when.

SEO takes time, so you should know what to expect each month. The index shows organic traffic against month zero.

Month 1 Audit Full technical audit Crawl, Search Console and competitor gaps. 100

Month 2 Fix Critical fixes shipped Indexing, speed and redirects. 104

Month 3 Build Core service pages Rewritten around the keyword map. 118

Month 4 Local Map pack push Profile, reviews and location pages. 131

Month 5 Content First topic cluster Guides linking to service pages. 149

Month 6 Review Half-year review What's working gets doubled. 172

Month 7 PR Digital PR campaign Stories that earn links. 190

Month 8 Content Second cluster New topics, new searches. 214

Month 9 AI AI answer work Entities, FAQs, citations. 233

Month 10 CRO Turn visits into leads Tests on top landing pages. 251

Month 11 Links Authority building Partnerships and PR follow-ups. 268

Month 12 Plan Year two plan New markets, new keywords. 284

— 05 · Reporting

Leads first. Rankings second.

Your monthly report opens with the numbers that pay the bills.

Every month you get

✓ Organic leads and revenue, not just visits

✓ The keywords that moved, and why

✓ What we shipped, and what's next

✓ A 30-minute call with your specialist

Organic report · September yourbrand.com

Organic leads 142 ▲ 38% vs last year

Organic revenue £61.4k ▲ 52% vs last year

Top-10 keywords 412 ▲ 27 this month

emergency plumber london #9 #2

boiler repair islington #14 #3

new boiler cost #31 #6

"Next month: two new area pages and the winter heating guide."

— 06 · What we won't do

No shortcuts. No penalties.

The quick tricks that get sites banned. You won't find any of them in our work.

✕ Buy links Every link is earned through content and PR.

✕ Mass AI content Pages are written or edited by people who know the subject.

✕ Promise #1 Nobody can guarantee a ranking. We commit to the work and the reporting.

✕ Lock you in Rolling monthly terms, and all content is yours.

— 07 · SEO questions

The honest answers.

What businesses ask before investing in SEO.

How long until we see results?

Technical fixes can show within weeks. Meaningful traffic growth usually starts around months three to six, and keeps building after that.

Should we do SEO or Google Ads?

Usually both. Ads bring leads now, SEO lowers your cost per lead over time. We use ad data to pick the keywords worth ranking for.

Does SEO still matter with AI search?

More than ever. AI answers pull from pages that already rank and are clearly structured, so the same work gets you cited.

Do you need access to our website?

Ideally, yes — then we can ship fixes ourselves. If you have a developer, we'll give them a clear, prioritised list instead.

— Free SEO audit

What's your site's score?

We'll crawl your site, find the 20 keywords you're closest to winning, and send a prioritised fix list within 48 hours.

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